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Propell Credit Union

Logo Design  | Brand Design  |  Web Design  |  Print 

Propell Credit Union was a branding project that scaled 6 months and was successfully pulled off by myself and the talented team of other designers, copywriters, and web developers at Octo Design Company. The client, BHCU Financial Credit Union, came to Octo needing a brand refresh. The credit union, originally known as BHCU (Boeing Helicopter Credit Union), was formerly the bank of Boeing. Now that the partnership had ended, they needed a new brand identity.

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Initial design concepts with the new company name, 'Propel'.

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In addition to their full logo, I had the opportunity to create FIN, Propell's online support character. Keeping in mind Propell Credit Union's history as a credit union for Boeing's helicopter aircraft, FIN was designed as a friendly helicopter, who lifts you up on your goal towards Financial Independence.

Click above to view PDF.

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The largest project for Propell Credit Union's rebranding was the redesign of their website. Working with an outside web development team, Blossom, we created a full-service site for Propell that contained over 30 different landing pages. I used Figma to develop wireframes that were then passed on to Blossom to build.

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More digital and media content I created for Propell Credit Union.

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Social Media Posts

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Business and Credit Cards

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